Widnes camping company saved from collapse
100 jobs across North West and Wales saved
Widnes-based camping and outdoor equipment specialist Gelert has been saved from collapse after it was bought by retail giant Sports Direct.
Gelert was bought out of receivership by Sports Direct for an undisclosed sum.
The deal saves 100 jobs in Wales and the North West.
Gelert was founded in 1975 in North Wales and imports and sells outdoor and camping equipment from brands including Dunlop, Lonsdale and Karrimor.
It has stores in Porthmadog, Beddgelert, Caernarfon, Betws-y-coed and Dublin, with an outlet store in Haydock and its head office in Widnes.
David Riley and Les Ross, of Grant Thornton, were appointed as administrative receivers of Gelert on Friday to complete the deal.
The Dublin store is not included in the deal and the receivers are still considering its future.
Mr Riley said: “Gelert is a well-established brand and we are delighted to have been able to secure a sale to set it on a new course for the future under new ownership.”